Win more Collaboration Business through Outcomes based Sales Strategies (BE6KAM) – Outline
Детальна програма курсу
1: The Cisco Collaboration Vision
- The Problem with Communication Today
- Collaboration Trends
- The Cisco Vision
- Future Direction
2: Collaboration Strategy & Architecture
- The Cisco Vision and Strategy
- Any-to-Any Communication
- Cisco’s Strategic Direction
- Collaboration Architecture Framework
- Medianet Architectural Framework
- Components and Services
3: Business Drivers & Customer Engagement
- Key Mid-Market Business Drivers, Market Trends & Market Forces
- Customer Engagement – Stakeholders
- Customer Engagement – Qualification
- Customer Engagement – Plan to Action
4: BE6K Capabilities
- The Infrastructure: BE6K on UCS
- Call Control, Video and Presence
- Customer Collaboration with BE6K
- Workspace Applications/Solutions (Webex, Jabber, WebEx Social)
- Virtualized Solutions
- BE6K Management
- The Mid-Market UC Buyer
- Getting the Conversation Started
5: Understanding the Competition and Differentiating Cisco
- What makes Cisco Collaboration Unique
- Competitive Overview
- Key Competitors in the Mid-Market Segment
6: Call to Action / Wrap Up
